Procedure: 4060P

Section: 4000 - Community Relations

Title: Distribution of Materials

Status: Active

Adopted: November 28, 2023

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Procedure - Distribution of Materials 

Ferndale School District shares information with students, families or staff that is sponsored by the district, our schools, PTA’s/PTO’s or the Ferndale Public Schools Foundation. The district and our schools do not otherwise send flyers home with students or email, call or text families or staff or post/display information or signage on our website or district/school property at the request of organizations or businesses. Instead, we use the following strategies to achieve a balance of sharing helpful information without adversely impacting our students, families or staff.

A. Encourage community organizations and businesses to use their own or other community marketing resources.

B. Distribution: Staff will only send district, school, Ferndale School Foundation or PTO/A information home with students at a particular school. Please do not send requests to schools or the district office to distribute information/flyers home with students, email, post or display information or signage on our website or district/school property. Ferndale School District occasionally partners with community-based publications or online calendar/event news sources geared for children and families. The communications department may approve distribution periodically of these publications or news sources to elementary families based on the value for families and accessibility of activities being promoted. Example may include but not limited to information on Free WTA Passes for Children and Summer program information from the Whatcom County Library System (WCLS).

C. School Community Bulletin Board/Staff Bulletin Board: Non-profit organizations (501c-3 only) may mail or drop off a flyer/information at a particular school for the principal’s consideration for posting on the school’s community bulletin board and/or in the staff lounge. Postings may not promote a fundraising or religious activity for the non-profit organization; may not promote commercial enterprises; may not violate existing laws, regulations or ordinances or school policy/rules/regulations; may not contain language that is intimidating, demeaning, harassing or threatening on the basis of race, religion, color, national origin or ancestry, sex, gender identity, sexual orientation, age, disability, marital or veteran status, including but not limited to, racial, sexual or ethnic slurs and may not be obscene, lewd, vulgar or libelous. Postings must also have the following disclaimer “This event/service is sponsored by, (name of organization), a registered nonprofit organization. It is not sponsored by the Ferndale School District. The district assumes no responsibility for this service or conduct or safety during the event.” Information will be posted at the discretion of the communications department.

D. School Newsletters and Signage (Print and Electronic): Non-profit organizations (501c-3 only) may email school secretaries a brief, 1-3 sentence informational item for the principal’s consideration for school newsletters and/or school interior/exterior reader boards or signage that follows the posting criteria (see C). Inclusion of information in newsletters or display will be at the principal’s discretion and may not include fundraising promotions for non-profits or promote commercial enterprises.

Adoption Date: November 28, 2023

Revised Dates:

Superintendent Approved